L'Oréal Professionnel Serie Expert Silver Neutralising & Brightening Shampoo (500ml) is expertly formulated for grey, white, and blonde hair, neutralizing unwanted yellow and brassy tones. Enriched with violet micro-pigments, this shampoo restores natural cool tones, delivering vibrancy and shine to color-treated or natural hair. The shampoo’s advanced formula, enhanced with magnesium and amino acids, strengthens the hair fiber, protects from damage, and helps maintain hair’s natural sheen. Whether you have grey, white, or blonde hair, this shampoo prevents yellowing and keeps your color looking fresh and vibrant. Ideal for maintaining blonde highlights, pre-lightened, or platinum hair.